For many months now, I’ve been thinking a lot about the forces discussed in this great Harvard Business Review article about the need for organizations to shift from hierarchical to networked structures. And I’ve been wondering whether higher education, bound as it has been for centuries in a hierarchical structure, can make the shift to a networked one. Continue reading “Can #highered move from hierarchical to networked?”
Category: leadership
Our #AMAHigherEd slide deck
Thanks to everyone who attended the presentation Charlie Melichar (@melicharlie) and I delivered on Tuesday at the American Marketing Association Higher Ed Marketing Symposium (#AMAHigherEd). And thanks for the follow-up questions and wonderful feedback. For those who missed it, or who want to reference any of the materials, our presentation slides from “Convergence: Marketers as Masters of the Mix” are below (and also on Slideshare). Unfortunately, the animated gifs don’t come through as they did in real time, but I hope it nevertheless provides some value to you.
It’s been a fun and invigorating conference, and I am thankful for the opportunity to present and to learn from so many smart and talented people. Unfortunately, I’ll miss the final day due to travel.
To all my comrades in higher ed marketing, old friends and new, who I had the chance to connect with these past few days, thanks for the insights, the conversations, the good food and drink, and the friendship. Keep doing amazing work.
I’ll have more to say about the conference in this week’s Friday Five. Until then, follow the conversation on Twitter via the #AMAHigherEd hashtag.