Great thinkers in modern marketing

Dana VanDen Heuvel is looking for some names for his 50 greatest thinkers in modern marketing project. He’s planning to do a post on each of the great thinkers on his blog. Sounds like a fascinating project. He’s already listed the few who came to my mind (Philip Kotler, Seth Godin, Ries and Trout). Any ideas? Post ’em here.

Author: andrewcareaga

Former higher ed PR and marketing guy at Missouri University of Science and Technology (Missouri S&T) now focused on freelance writing and editing and creative writing, fiction and non-fiction. View all posts by andrewcareaga