Are you interested in getting the latest news from journalists and news outlets that specialize in higher education? If so, I’ve got a list for you. Continue reading “A new Twitter list for #highered news junkies”
Month: March 2017
Help @karinejoly make a digital analytics roadmap
If you’re into digital analytics, here’s your chance to help build a roadmap for yourself and other analytics aficionados. Continue reading “Help @karinejoly make a digital analytics roadmap”
Friday Five: Marketing mix edition
Some recent news and views of interest to marketers: Continue reading “Friday Five: Marketing mix edition”
Why likes matter less than we’d like
I’ve long thought that measuring social media marketing success solely by counting the number of likes a page, post or tweet racks up is the wrong approach — or an incomplete approach at best. Continue reading “Why likes matter less than we’d like”