The marketing business has some big problems, according to the American Marketing Association. Continue reading “AMA’s big 7 #MarketingProblems (plus one of my own)”
Month: April 2016
Book review: There Is Life After College

When I graduated from high school in the late 1970s, going off to college wasn’t necessarily the default next step for all of my classmates. Several of my friends from the class of ’78 went straight to work, landing decent blue-collar manufacturing jobs or going to work for our town’s biggest industry, the railroad. Continue reading “Book review: There Is Life After College”