In a 1982 speech, President Ronald Reagan described status quo as a Latin term for “the mess we’re in.” If that’s the case, then David F. Labaree has no problem with the status quo of higher education. Continue reading “#highered book review: ‘A Perfect Mess,’ by David F. Labaree”
Author: andrewcareaga
Former higher ed PR and marketing guy at Missouri University of Science and Technology (Missouri S&T) now focused on freelance writing and editing and creative writing, fiction and non-fiction.
Remembering Jack Trout, inventor of “positioning”
In the pantheon of great marketing minds, Jack Trout holds a lofty position. Which is appropriate, given his role in creating the branding and marketing concept known as positioning. Continue reading “Remembering Jack Trout, inventor of “positioning””
Andrew Careaga 