Anyone interested in marketing metrics ought to check out this article from the MIT Sloan Management Review‘s Spring 2016 issue. Continue reading “Friday Five: Muddled marketing metrics”
Author: andrewcareaga
Former higher ed PR and marketing guy at Missouri University of Science and Technology (Missouri S&T) now focused on freelance writing and editing and creative writing, fiction and non-fiction.
A new Twitter list for #highered news junkies
Are you interested in getting the latest news from journalists and news outlets that specialize in higher education? If so, I’ve got a list for you. Continue reading “A new Twitter list for #highered news junkies”