I thought I’d wait until all of the Internet tributes for David Bowie had passed before I published this post. But here we are, nearly a week after Bowie’s death, and the tributes, remembrances and reflections continue to stream in. Continue reading “What David Bowie taught me about marketing”
The December 2015 issue of the American Marketing Association‘s magazine, Marketing News, included the results of AMA’s survey of what marketers see as the chief challenges and “pain points” heading into the new year. (The article is behind the AMA paywall, but here’s the link for subscribers to access.) Continue reading “Marketing’s pain points for 2016”
Andy writes! 