Category: social media

Friday Five: Predictions for the new year

Will email marketing make a comeback in 2017? That's one prediction from the Content Marketing Institute's founder. Read more below.
Will email marketing make a comeback in 2017? That’s one prediction from the Content Marketing Institute’s founder. Read more below.

Curious as to what’s in store for marketing in the new year? Here are five articles or blog posts making big, bold predictions for 2017. Continue reading “Friday Five: Predictions for the new year”

16 tweets that defined my 2016

Twitter's analytics dashboard offers a month-by-month view of activity.
Twitter’s analytics dashboard offers a month-by-month view of activity.

Thanks to Twitter’s analytics tools, users can take a look at their top tweets, top mentions, top followers and other vanityesque metrics (which, we’re told, can be dangerous if misused or misinterpreted). It’s a fun stroll down a virtual memory lane. It’s also instructive, as it provides some indication of what got traction in the ephemeral social mediasphere, and perhaps offers some clues as to why. Continue reading “16 tweets that defined my 2016”