Friday Five: Q&A with ‘Mailed It!’ authors Ashley Budd and Dayana Kibilds

Two marketing pros share their wisdom for writers.

Today’s Friday Five deviates from our usual fare — Q&As with literary types — to introduce two outstanding marketers and recent co-authors who can help all of us who struggle to promote our writing. Their tool is nothing mysterious; it’s that workhorse of modern communication, email.

Ashley Budd and Dayana “Day” Kibilds are the authors of the new book Mailed It!: A Guide to Crafting Emails That Build Relationships and Get Results.

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Generating ideas: the ‘What if…?’

A friend and I were talking recently about generating ideas for our writing. The friend asked what method I use to come up with ideas, and asked if the characters I wrote about were actually me in disguise.

So, to answer the last question first: No, my characters are not about me, or based on me. They are not autobiographical.

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