Another take on taming the email monster

At the beginning of the week, I posted about a move afoot at some companies to declare “email-free Fridays” in an effort to give workers a break from their overloaded inboxes. This morning, at the end of a work week and hundreds of email messages, meeting “invitations,” spam and one “mailbox full” notice (which necessitated a quick purge of large attachments this morning), my view hasn’t changed. An email free day — or some other approach toward taming the email behemoth — is a good idea.

But not everyone agrees. Judi Sohn of Web Worker Daily suggests that email is getting a bad rap. And it seems many workers agree. As proof, Sohn links to a Wall Street Journal report about U.S. Cellular’s attempt to impose no-email Fridays. (U.S. Cellular is also mentioned in the USA Today story I cited earlier in the week.) Email is the bane of many an office worker’s 8-to-5 existence. “But withdraw it even for a day,’ writes Sue Shellenbarger in the WSJ story, “and some employees fight back like recovering smokers in a nicotine fit.”

“Yes,” writes Sohn, “we’re sending and dealing with more email than ever, but we’re also getting a lot more done on our own timetable. I say: Cut email some slack. … Personally, I find those who interrupt my concentration with an unnecessary phone call (or face-to-face drop-in) to be far more annoying and stress-inducing than those who send 30 messages a day.”

Sohn makes a good point, and maybe on one of those days when I can get away from my inbox long enough to think clearly, I’ll be in more of a mood to agree with her. But today is not that day.

IAOCblog’s fall season under way

It seems kind of weird to be writing about a “fall season” for a blog. That sounds more fitting for television programming. But David Reich, the interim executive director of the International Association of Online Communicators (IAOC), wrote to tell me about some online programming that might be of interest to my fellow higher ed marketers, so I’m helping to spread the word.

Reich’s organization sponsors This Week on IAOCblog, a series of weekly online discussions about the “hot topics and trends in Internet marketing communications.” The fall season kicked off on Sept. 24 with a guest-blog appearance by Peter A. Gloor of MIT’s Sloan School of Management, who blogged about analyzing workplace communications. The season continues next week with the lineup of guest-bloggers posted below.

“The program is free and open for PR, marketing and online communications professionals, educators and students as well as anyone interested in discussing hot topics and trends in Internet marketing communications,” Reich writes.

So here’s the lineup.

October 15-19, 2007
GUEST: Dave Taylor, Blogsmart, Ask Dave Taylor
TOPIC: Is It Okay to Get Paid to Blog?

October 22-26, 2007
GUEST: Ted Demopoulos, Blogging for Business
TOPIC: Should CEOs Blog?

October 29-November 2, 2007
GUEST: Dianna Huff, Marcom Writer Blog
TOPIC: Writing Search Engine Friendly Copy

November 5-9, 2007
GUEST: Lois Kelly, Foghound [Applause-ed.]
TOPIC: Conversational Marketing: Mood over Matter?

November 13-16, 2007
(Monday, Nov. 12 is Veteran’s Day)
GUEST: Shel Horowitz, Ethical Marketing Expert
TOPIC: Blogger’s Code of Ethics: News or Ruse?