Internet and web – Page 132

Via Rohit Bhargava comes news of yet another tool for monitoring your online presence: the Addict-o-matic.

This site is a meta-search that aggregates results from a variety of social networking and news sites — Summize (for Twitter chat), blog engines, YouTube, Digg, etc. As Rohit points out, it’s a great tool for ego surfing. But a more businesslike use for the site may be as a dashboard for monitoring your college or university’s presence in the mediasphere. The site has some limitations (my search for “Missouri University of Science and Technology” yielded some irrelevant results from Digg, and nothing at all from Technorati), so your mileage may vary. But take Addict-o-matic for a spin and see what you think.

The Missouri S&T communications team just created our very own Utterz account to use for on-the-fly reporting about certain events that involve our university. I’m getting ready to try it out this weekend, as I and Missouri S&T video guy Tom Shipley will be joining up with our school’s Formula SAE team — one of dozens of teams involved in an annual formula-style race at Michigan International Speedway. This weekend’s event is a test for Utterz, which we hope to incorporate into our marketing and communications efforts during a long road trip with our solar car team this summer. We’ll be incorporating Utterz into our university Twitter presence @MissouriSandT and a student design team blog called Experience This!

I’m not aware of any other universities using Utterz. Are you? If so, any advice?

Here’s my first attempt at Utterzing:

http://www.utterz.com/fp/slimline.swf?1209065416

Off to Detroit!

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Now playing: The Detroit Cobras – ÿNothing But a Heartache
via FoxyTunes