Perspctv: new tool for tracking media mentions

Here’s yet another tool to track mentions of your institution in online media old and new: Perspctv. It’s also a great addition to your reputation-monitoring toolkit.

Still in beta, Perspctv seems to be a good resource for doing a quick search of specific story mentions or references to your institution. The aggregator pulls news stories, blog posts and Twitter mentions into a single dashboard. You can also use it to compare your school’s presence in the mediasphere with others.

(Hat tip to Seth Meranda, who talks about Perspctve on his blog Interactive Media for Higher Education.)

Help a blogger teach others about blogging

CollegeWebEditor.com‘s Karine Joly will present a four-hour (!) workshop on blogging at the AMA Symposium for Higher Education next month, and as part of her prep work for that workshop, she’s looking for some insight from her fellow higher ed bloggers (as well as her non-blogging readers). I thought I’d help Karine out by extending the invitation to readers of this blog (even though I know there’s quite a bit of crossover readership).

Karine wants to know:

Is there anything you’d like to know about blogging in a higher ed setting?
or, if you’re a blogger yourself, is there anything you wish you had known before starting your blog?

Please share your insights with Karine, not here. (I never thought I’d be asking readers to not comment on my blog.)