Friday Five: a little link love

Passing along a little higher ed link love today:

  1. MizzouWire is my alma mater‘s shiny, relaunched new news site. It’s even got an editor’s blog.
  2. templatedata is a recent addition to the blogroll and RSS. Written by four members of the University of Sydney‘s web services team, it’s chock full of thoughtful ideas and links from around the net.
  3. The Old College Try continues to inform and entertain.
  4. Michael Stoner’s mStoner Blog is another fave. A recent post there about strategic planning of all things isn’t the yawner you’d think, given its subject matter. My only gripe about Stoner’s blog is that a login is required to comment.
  5. EducationPR shares an interesting graph showing the differences in how students at the University of Wisconsin use technology versus faculty and staff.

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Now playing: Wilco – Either Way
via FoxyTunes

A formula for successful online video

At last, someone (TubeMogul) has come up with a formula for success in online video marketing. And it looks like this:

.5C + .15M + .20T + .15P = Success.

Mashable breaks down what it means:

50% C = Content and Production. You need substance.

15% M = Metadata. If you don’t fill out as many relevant tags as you can, you’re shooting yourself in the foot.

20% T = Thumbnail. It’s your free advertisement to the world. If you can pick your thumbnail, pick a good one.

15% P = Promotion. If you have a Facebook network, a bunch of twitter friends, and a blog to post on, you should do it. The video won’t discover itself.

So there you have it.

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Now playing: Arcade Fire – Keep the Car Running
via FoxyTunes