Perspctv: new tool for tracking media mentions

Here’s yet another tool to track mentions of your institution in online media old and new: Perspctv. It’s also a great addition to your reputation-monitoring toolkit.

Still in beta, Perspctv seems to be a good resource for doing a quick search of specific story mentions or references to your institution. The aggregator pulls news stories, blog posts and Twitter mentions into a single dashboard. You can also use it to compare your school’s presence in the mediasphere with others.

(Hat tip to Seth Meranda, who talks about Perspctve on his blog Interactive Media for Higher Education.)

The morning after

I don’t usually go rogue with this blog, unless it’s about music or books, so I hope you’ll indulge me as I post a few thoughts about last night’s election. To probably misquote the former GOP senator from Wyoming, Alan Simpson, “Everything that needs to be said has been said, but not by everybody.” So, I’ll say my part.

Last night, the United States elected a man who symbolizes hope and renewal for our nation. I just hope we as a nation don’t put all of our hopes on a single human to right our course as a country. Because no one person can do it alone.

Hope this doesn’t come as a bummer to your election-night giddiness, America, but this is my greatest fear of an Obama presidency: that the hope he symbolizes and personifies will become more than he can bear.

Barack Obama is as human and as frail as any of us, and as he acknowledged in his acceptance speech, “There will be setbacks and false starts.” No doubt there will be missteps, too.

Obama also said, “The road ahead will be long. Our climb will be steep. We may not get there in one year or even in one term. But, America, I have never been more hopeful than I am tonight that we will get there.”

I also have never been more hopeful. I have voted in every presidential election since I was first eligible in 1980, when incumbent Jimmy Carter lost to Ronald Reagan. (For the record, I voted for a third-party candidate, John Anderson. So don’t blame me.) I’ve voted for some winners and some losers, but never, ever in my 28 years of eligibility to vote in a presidential election have I ever felt more hopeful, more excited, and more optimistic for my nation as I do today.

I know many don’t share that enthusiasm. In my region of rural Missouri, where McCain appears to have a slight edge over Obama (CNN has yet to call it), the tenor is conservative. I suspect many Missourians will be somber today. Many will be pissed off. Many will have the attitude that the Obama presidency will be an utter failure, a descent into socialism and moral depravity.

But the future of our nation does not rest on Obama’s shoulders. It rests on ours. Those of us in the business of higher education play an important role in our nation’s future. In my lifetime, it’s never been more critical. The higher education system in the United States is still a beacon for the world. In the next four years, my hope is that our nation will invest in rebuilding our schools, rebuilding our roads, bridges and buildings, and creating a green economy that can thrive and be the leader for the rest of the world.

But that job is not up to the politicians alone. It’s up to all of us. Let’s do our part.

In closing, I’ll share a point a friend made on Twitter last night:

It’s never as bad as the losers think and never as good as the winners expect. God bless America and our new president.

Well put.

Election Day

Today is the day. After the campaigning, the bombast, the selling of the candidates and the mudslinging, it boils down to this.

At the bottom of all the tributes paid to democracy is the little man walking into the little booth with a little pencil, making a little cross on a little bit of paper. No amount of rhetoric or voluminous discussion can possibly diminish the overwhelming importance of that point. – Winston Churchill

Go vote. The world is waiting.

My friends, will we miss these presidential campaign phrases?

Monday’s St. Louis Post-Dispatch carried a whimsical piece about eight campaign phrases that may disappear from America’s lexicon for at least four more years. They are:

Joe the Plumber

Change

Country first

Redistribute

My Friends (McCain)/Ladies and Gentlemen (Biden)

Maverick

Yes We Can

Hockey mom

The writer omitted one phrase that I hope to never hear again in a campaign:

Measuring the drapes.

Tales from redesignland: 50 great makeovers

Apologies for ripping off Tales from Redesignland for the title to this post, but it seemed perfect for this entry. A co-worker pointed me to this post of 50 great examples of successful redesigns, and I thought it was worth sharing. The before-and-after examples aren’t limited to mere websites or marketing materials. They cover everything from logos to websites to packaging to products — even cartoon characters. I applaud the folks at Function Web Design & Development for taking the time to pull together these great examples of redesigns done well. Here are a few of my favorites from the list:

No. 7 – the Discovery Channel

No. 23 – BusinessWeek

No. 35 – the Simpsons

What are your faves?