Twitter breaks the news of Western Kentucky shooting

Update, Thursday, Oct. 23, 2008: Apparently no shots were fired in Wednesday’s incident at Western Kentucky University. WKU defends erroneous reports about shooting.

I first heard about today’s shooting at Western Kentucky University via Twitter. Here’s how the story unfolded for me a few hours ago:

Scanning my Twitter feed, I noticed this post from @steverubel (of Micro Persuasion fame):

//friendfeed.com/breakingnewson'
@steverubel: 'Friendfeed erupts with comments around the university shooting http://friendfeed.com/breakingnewson'

I clicked the friendfeed link in hopes of learning more details about the shooting (such as what college, how many hurt, etc.). But there wasn’t much available yet, only:

“REPORTS: MULTIPLE GUNMEN ON WESTERN KENTUCKY CAMPUS; STUDENTS IN “IMMEDIATE DANGER”; URGED TO TAKE SHELTER. DETAILS SOON.” (link)

This is the third or fourth time I’ve gotten breaking news from my Twitter stream. I see this as a growing trend.

So does Rubel. In a blog post today, he writes that the newsfeed is the future of news.

Newsfeeds elegantly combine peers and pros, algorithms and networks. They know no bounaries. Marshall Kirkpatrick at ReadWriteWeb agrees. This is why social networks will become the primary theater for PR in five years time.

“The newsfeed metaphor,” writes Rubel, “synergizes commentary, activity, relevance and timeliness and that’s why it’s the beginning of a new era in news.”

Among the 400-plus tweeters I keep an eye on, there are a handful of news organizations. Not one of them fed me the information about this shooting as quickly as Rubel did with his link to BreakingNewsOn’s friendfeed site. BreakingNewsOn, billed as “the breaking news wire,” also has a Twitter account that I am now following.

BreakingNewsOn also is based in the Netherlands, and it broke the news about an event that happened in Kentucky. Only on the Internet.

Beating the recession blues

Graphic by Wes May, from 'Economy weighs heavily on hearts and minds,' thereporteronline.com
Graphic by Wes May, from 'Economy weighs heavily on hearts and minds,' thereporteronline.com
Whether we’re in a real recession or not — that is, a recession as economists define it — it’s pretty obvious that everybody thinks we’re in one. And since perception equals reality, we might as well acknowledge the elephant in the parlor.

Yes, we are in a recession. But if you’re looking for a more authoritative voice on the subject, let’s turn to futurist/trendspotter Faith Popcorn:

Out on the street no one is asking if we are in a recession, they’re asking when will it all end and where will we be (source).

Talk of a recession is feeding the fears of a people already living in uncertain times. No doubt, the recession blues have hit some of your co-workers — even if it hasn’t hit you. According to a recent survey by Workplace Options, half of more than 700 adult workers “reported feeling stressed over financial matters; nearly half said the economic uncertainty has negatively affected their work production” (source).

All this bad news can have a paralyzing effect. Whether you’re a manager responsible for keeping staff motivated and projects on track during these tough times, or whether you work alongside others who have been fretting more than usual about their 401k, you’re in a position of influence. In most cases, the co-workers have more influence on their peers than do managers.

How can you be a positive, calming influence during these trying times?

The best advice I’ve read lately comes from Chris Anderson, who shares the following quote from Nassim Taleb:

Put wax in your ears. People are more afraid of flying than driving because the press does not report car accidents. I never watch the news. Only listen to news you get in a social setting, the things people talk about. Our brains cannot deal with the overload of information. Having a lot of data is not good for anyone trying to make a decision.

That’s bitter medicine for those of us who work in such a data-driven field as marketing, and who work hard to persuade people to buy our goods. But Taleb is on to something, and his advice — to ignore the voices of gloom and doom all around us — may be just what many of us need right now.

So stop checking your stock portfolio. Tune out the news. Shake off the mental paralysis that comes from too much information. Focus on your work and do your best. Take the focus off of your situation and focus on helping others who are having a tough time. Remember that despite the state of your retirement account, there are many people in this world who are far less fortunate. And remember that in many ways, recession is a state of mind.