Friday Five: Random access

1. Google tops the list of the world’s most valuable brands, according to a report from BrandFinance. Google’s brand value of $44.3 billion puts it just ahead of No. 2 brand Microsoft, which is valued at $42.8 billion. Coca Cola has dropped out of the top 10 for the first time since the rankings began, and Nokia lost the most brand value ($9.9 billion). Prediction: Next year, Facebook (now No. 385) will crack the top 50.

2. Conan takes on Rebecca Black with ‘Thursday’ video. He claims Rebecca ripped off his idea. (Hat tip to @clairefaucett for the link.) I know it’s a day late (or maybe six days early), but here it is.

http://i.cdn.turner.com/tegwebapps/tbs/tbs-www/cvp/teamcoco_432x243_embed.swf?context=teamcoco_embed_offsite&videoId=246585

3. The state of higher ed video. Results from the latest .eduGuru survey.

4. A mobile social network for the post-privacy world. Created by Lala co-founder Bill Nguyen, Color is a smartphone app that, the Huffington Post says, “allows you to be virtually all-seeing” and “combines a unique everything-is-public-to-everyone privacy policy with Twitter’s real-time information stream and the photo-and-video-based voyeurism of Facebook.” It is also “a social network for a post-privacy world: anything shared to Color is instantly visible to anyone in any place at any time.”

5. And this is why I do the Friday Five: Persistence and promotion are the keys to blog growth, according to this report from HubSpot. The takeaway: “bloggers shouldn’t lose faith – in fact they should have a little patience and be persistent in their blogging effort.” They also should promote their blog with “small but consistent messages.” (Thanks to @cksyme for sharing this gem.)

Happy Weekend!

Upcoming speaking engagement: Summer Seminar pre-conference

SummerSeminarLogoI’m very excited for the opportunity to present on a social media panel for the Summer Seminar Pre-Conference this June in Minneapolis. Thanks to John T. Lawlor, president and founder of The Lawlor Group, for extending the invitation.

I’ll be presenting about Facebook, Twitter and blogging with fellow panelists Jennifer Kane of Kane Consulting and HubSpot’s Dan Zarrella, author of two O’Reilly Media books, The Social Media Marketing Book and The Facebook Marketing Book. Our panel discussion is on the afternoon of June 8, right in the middle of a day full of pre-conference sessions. The Summer Seminar itself begins on the following day, June 9, and runs through June 10.

More info about this as we get closer to the date. And likely, more questions for you, as I’m always interested in the wisdom of the crowd. For now, I’ll toss this one out: What makes for a successful college or university blog? I have my own ideas but obviously would love to hear yours, too.

And if you plan to attend, please let me know — here or on Twitter. It’s always fun to meet colleagues I know only (or mostly) through social media.